One of the biggest inspirations for my initial 2013 Scottish football badge redesigns was St Johnstone Football Club’s badge. I always found the concept strong, being derived from the historic Perth coat of arms.
The central shield is born by a double-headed eagle (recalling an important Roman settlement called ‘Bertha’ near Perth). The shield features the Agnus Dei (‘Lamb of God’), which represents St John the Baptist, the patron saint of Perth. This symbolism also informs the club’s name, as at one point, Perth was often referred to as ‘St John’s Toun’, or ‘St Johnstone’. I appreciate the historic symbolism of the badge, but I find the execution on the current badge displeasing. With my redesign, I sought to retain the essential iconography of the current badge, but to present it with greater unity and clarity. Below is the redesign I published on 20 May 2013:
I stand by my original rebranding, but for this 2018 update, I have made a few adjustments, including a revamp and enlarging of the central shield:
As far as the kits go, I went with a classic solid blue home strip (complete with a 1970s-styled collar). For the away shirt, I decided to go with a vibrant yellow, and to break the field up with minimalist triangles that both hint at an argyle pattern while also representing the mountainous Highlands (as Perth is positioned near the Highland Boundary Fault and is sometimes referred to as the ‘Gateway to the Highlands’).
As ever, I am indebted to Dave at Historical Football Kits for some of the historical information used above.